PRESS ROOM

 
New Straits Times (Malaysia)
22 August 2007



Korean Lessons from pop duo


Director of Marketing Communications for Berjaya Hotels & Resorts, Thang Han-Ni flanked by CROSS members Lee (left) and Kim at the end of the Korean Language session.

POPULAR Korean pop duo, The CROSS visited the Berjaya Hotels & Resorts corporate office at Berjaya Times Square on Aug 9, and gave a private tutoring session to the Berjaya Hotels & Resorts' Sales and Marketing team.

The duo, comprising musician/composer Lee Si Ha and singer Kim Kyung Hyun, taught a team of 11 staff members on some useful phrases of the Korean language.

There were several tongue twisters and not everyone got the pronunciations right when they tried to speak the language for the first time which drew guffaws from the "students".

Lee, the more talkative of the two, rehearsed the lines with each employee until they got the correct pronunciation. Some of useful and relevant phrases were "Good Morning", "Welcone to Berjaya Langkawi/ Redang/ Tioman"; "My name is (name) from the Sales & Marketing department", "How may I assist you?", "It's my pleasure having you stay with us" and "Thank you and see you soon".

"It was Kim's dream to become a teacher before we started The CROSS, while my dream was to become a gangster", joked Lee as he scribbled notes on the board.

Director of Marketing Communications for Berjaya Hotels & Resorts, Thang Han-Ni said: "The purpose of this tutoring session is for our Sales & Marketing team to pick up a few key phrases in Korean language, which is useful when they meet clients from the Korean market," adding they are expanding their presence in Korea as it is a growing market.

"Instead of learning Korean in the conventional way, which is to take up a language class, we decided to spice things up by inviting The CROSS to become our private tutors for the day," she said.

Not only did they have a fun time while learning a new language, they also found a few useful tips. For instance, Lee told us that Koreans love shopping and golf which is a useful tip when the team meets their Korean clients.

The CROSS was in town for their promotional tour in Malaysia. Aside from a showcase at Berjaya Times Square Complex, the duo also participated in the 'Save the Marine Turtles' summer camp at Berjaya Tioman Beach, Golf & Spa Resort on Aug 14.

The 'Save the Marine Turtles' benefit campaign is aimed at pledging support to preserve a cleaner habitat for turtles and putting more effort to save these endangered creatures.

The CROSS later released 20 marine turtles at the dive centre of Berjaya Tioman Beach, Golf & Spa resort to raise funds for the Fishery Department of Pahang, to save the marine turtles.



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